What kind of media institution might distribute your media product and why?
Publishing companies is a process for the dispersal of a production whether that may be for a film, book or magazine/newspaper, the publishing companies vary throughout different ways of productions. It is there to give the public the oppertunity to view the content and avaliable to them such as being able to read a magazine or watch a film. Towards the begining of the publishing company they only tended to distribute book and newspaper which authors or writters had produce, but due to the high demand and development electronic versions are now produced and had become very popular amoung the public and education as they now have access to books and many more publications on the internet with easy access.
However this process is not as easy as it sounds, it is split up into different complex stages. These stages are:
- Firstly, the development takes place from the original to improve and anaylse the content.
- Secondly, acquisition is where one company is purchased by another, this process allow possesion to take place of the content and work.
- Then followed by copyediting, meanign editing is made on the document for the preporation of releasing to the public.
- Graphic desing is then the combination of images with the text.
- Finally, the last stage is the production, mainly printing the finished product after being developed. However production itself is split up into stages consisting of advertisment, marketing and the last stage of this whole process, distribution to where the product is marketed to be sold.
For my final music magazine product i have chosen the production compnay IPC Media to distribute my document, this is due to their knowing for being "a leading magazine publisher in the UK" this is presented on their website. Therefore by using this company and being distributed by them the magazine will have success and the public will recognise. As it manages over 350 million copies of magazines each year and sells them proves the fact that it is extremly successful. I have analysed the NME magazine closely and also in my research found out that IPC is also the publishing Company for that particular magazine that my audience and myself took a great interest in, also there will simularity and the audience may be famiular to this.
The distribution of my magazine can include:
- mail
- sale in shops
- newsstands
The distribution and sale of magazines are in three different categories:
- Paid Circulation- This is found to be the most common and includes a fixed price and substcriptions can be made for certain periods.
- Free Circulation- This is where there isnt a fixed price to a magazine and often issues can be produced free. For example, The Metro in the newspaper.
- Controlled Circulation- This also is known as an insider magazine, usually free. For example computer magazines which are distributed to qualified readers.
As my magazine is closely analysed against the NME magazine having the same publishing company backs up to comparative ground. Therefore the stages of this process will be the same, eg both magaines will be distributed weekly at the same price each week.
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